Every booking pays for your next trip
Transfers, ski rental, lift passes — every booking earns MAM. One MAM is one euro, ready to use on future trips.
How it works
- 01
Book
Any service in the loyalty programme: private or shared transfer, ski rental, lift pass.
- 02
Earn
MAM lands in your account as soon as your booking is paid. Nothing to claim.
- 03
Redeem
Use your MAM at checkout and pay less on any service in the programme.
Every part of your ski trip earns
Transfers, gear, lift pass — it all adds up in the same account. Rates shown are the top rate, at Black Diamond.
Everyone starts on the green run
Four tiers, marked like the pistes. The more you travel with us over a year, the more every booking earns.
Tiers are reviewed once a year, so one big winter keeps paying you back through the next one.
A €400 private transfer earns €40 on Green. The same transfer earns €100 on Black Diamond.
What a ski trip earns you
Move the slider to what your trip usually costs.
A normal alpine week — transfer, rental and lift pass — puts about 6% back on Green, and 15% on Black Diamond.
Paid into your account when you book, ready for the next trip.
Green is where everyone starts; Black Diamond is the top tier.
Start earningtravellers already joined the loyalty programme
One balance, across the mountain
Frequently asked questions
Everything about earning, spending and expiry.
How do I join?
It's free. Sign up with your email — and if you've booked with us before, there may already be an account waiting with a balance in it.
When do I earn MAM?
As soon as your booking is paid. It appears in your account straight away, ready for the next trip.
What is 1 MAM worth?
One euro. There's no conversion rate to work out — redeeming 40 MAM on a booking takes €40 off what you pay.
Can I use MAM together with a discount code?
No — one or the other on a booking. Your MAM is usually worth more, so it's normally the better choice.
Does MAM expire?
Each amount you earn has its own expiry date, shown next to it in your account. We'll email you before anything runs out.
Which products can I spend MAM on?
Private and shared transfers, ski rental and lift passes today, with eSIM and Mountly joining this season. How much of a booking MAM can cover depends on the product — your account shows the limit for each.
Your next trip is already part-paid
Join My Alpine Money — 30 seconds, no cost, and it starts earning on your next booking.

